OUMA at New York Bridal Week

This April, OUMA proudly returned to the New York Bridal Market to unveil our latest bridal collection — a deeply personal and artful extension of the brand's vision. Held in the heart of Manhattan, the market was a beautiful convergence of creativity, community, and craftsmanship, and we were honored to be part of it.

Our newest collection, Echo, explores the quiet poetry of memory and movement — a nod to stories passed down and moments yet to unfold. From architectural silhouettes to weightless tulle detailing, each gown is designed to make a lasting impression while honoring our values: intentional design, modern femininity, and sustainable craftsmanship.

We welcomed buyers, stylists, and editors from around the world into our booth, where they had a first look at the collection's sculptural bodices, hand-draped details, and poetic textures. Highlights included the Zara dress — a fluid silk gown that moved like wind — and our debut of the zero-waste bridal accessories crafted from leftover materials, designed with both beauty and responsibility in mind.

Our time at market was not only a chance to share new designs, but to connect with longtime stockists, form new retail partnerships, and hear firsthand what brides around the world are dreaming of. As we look ahead, we’re excited to continue expanding into new cities and creating meaningful work that resonates deeply with both our brides and our industry peers.

To everyone who visited us — thank you for your support, your time, and your belief in what we do. If you’re a boutique interested in carrying OUMA, we’d love to hear from you. Please reach out to request our latest line sheet or book an appointment with our team.

With love,

Ou & The OUMA Team